TAKE YOUR SPORTS MARKETING TO THE NEXT LEVEL
Turn your sports marketing challenges into wins. From boosting season ticket sales to maximizing sponsorship value, our experts deliver proven results. At Go Forth Marketing, we transform game-day excitement into merchandise sales and create can’t-miss moments that fill your stands. Our storytelling doesn’t just showcase your brand – it solves real business challenges, backed by success stories across the sports industry.
WHAT PROBLEMS CAN WE HELP YOU SOLVE?
ATTENDANCE
ATTENDANCE
SEASON TICKET SALES
SEASON TICKET SALES
ATTRACTING SPONSORS
ATTRACTING SPONSORS
BRAND AWARENESS
BRAND AWARENESS
MERCHANDISE SALES
MERCHANDISE SALES
FAN ENGAGEMENT
FAN ENGAGEMENT
SO YOU HAVE A GREAT PHOTO OR VIDEO—NOW WHAT?
Even the most dynamic teams struggle to create enough high-quality content to keep fans engaged. While organic and user-generated content has its place, nothing matches professional production when you need to showcase your team’s true excellence.
At Go Forth Marketing, we know great content is just the start. Success comes from strategic distribution – knowing exactly how to optimize each piece across social platforms to maximize impact. We’ve created a quick guide below to help you navigate these waters.
Ready to take your content strategy to the next level? Our team of experts is here to craft and execute a winning game plan.
Post your videos as Reels on Facebook to dramatically expand your reach beyond standard posts.
Better yet, link your Facebook and Instagram accounts to share Reels simultaneously on both platforms, doubling your impact with a single upload.
Maximize video views by posting natively to X rather than sharing links. Keep clips under 2 minutes and lead with action. You have just seconds to grab attention in the feed.
Optimize your YouTube videos for search by crafting detailed titles, descriptions, and tags that match what fans are actually looking for.
Vertical format (2:3 ratio) performs best, and descriptive titles are crucial since users often save content to revisit later.
Keep videos under 3 minutes, add closed captions, and post during business hours when your professional audience is most engaged.
AWESOME SAMPLES, AND CATEGORIES TO CONSIDER.
GAME-DAY EXPERIENCE VIDEOS
The CCFC Home Game Experience
The very first home game for CCFC would set the tone for what fans can expect when they buy a ticket. You’d never know it was a 4-1 loss as the video captures all the intensity, excitement, and joy that fans brought to the stadium.
The client posted this to all of their social media channels and it ran on Apple TV during televised matches.
CCFC Inaugural Game Experience
The inaugural game for CCFC featured a massive effort by the club to introduce an amazing fan experience, even at an away game. We captured the sights, sounds, and feelings of an ultimately triumphant and exciting effort and brought CCFC to the world for the first time.
PROFILE VIDEOS
Want to connect with your fans to drive engagement? A short documentary profile video provides an emotional connection between players/coaches/staff and the public. And if they’re recognizable names, they can help drum up excitement for the club!
Amado Guevara: CCFC Assistant Coach Profile
(SPANISH LANGUAGE VIDEO)
The very first home game for CCFC would set the tone for what fans can expect when they buy a ticket. You’d never know it was a 4-1 loss as the video captures all the intensity, excitement, and joy that fans brought to the stadium.
The client posted this to all of their social media channels and it ran on Apple TV during televised matches.
Donovan Ricketts: Goalkeeper Coach Profile
GENERAL ANNOUNCEMENT VIDEOS
Whether it’s new player signings, jersey reveals, or fresh sponsor additions, Announce- ment videos come in many shapes and sizes. What style matches your organization?
CCFC Founding Partner/Sponsor Announcement
This piece is a scripted, comedic video that was created to announce Go-Forth Home Services as a founding partner of CCFC. We utilized real players in funny scenarios to help connect fans to the players they root for in a different and fun way, while also promoting both businesses. The cost of this video was split between the sponsor and the Club, because the sponsor received such high branding value with the creative concept.
CCFC “Why” Video
HYPE VIDEOS
CCFC Pre-Season Hype Video
Using an exciting script, recognizable locals, and beautiful cinematography, we got the community amped up to see a new professional soccer team come to their back yard. The challenge for this project: the team was brand new. We had no footage to work with, no logo or colors, and no players.
COMMERCIALS
CCFC Home Experience Commercial (30 seconds)
This video is a perfect example of providing additional value from a single project. This 30 second commercial piece was edited
from the longer Match Day Experience video that we had already created. One production, several videos, multiple uses. The client ran this on television during Copa America and European Championships to help drive ticket sales.
CCFC Inaugural Game Commercial (30 seconds)
DAY IN THE LIFE VIDEOS
Day in the Life of a Soccer Player
While shooting our feature documentary Through the Lines, we snuck in questions and a shoot day that would serve both the documentary and a stand alone video featuring the home life, leadup, and game action for a typical game day in this player’s life. This garners deeper connection for fans with that player while also promoting the jersey sponsor.
PHOTOGRAPHY THAT ENGAGES
Compelling images are the heartbeat of sports marketing. Our team captures it all—the roar of the crowd, the intensity of competition, and those split-second moments that define the game. These powerful visuals don’t just fill your content library—they fuel social media engagement, elevate your website, and transform advertising into must-see moments.
GRAPHIC DESIGN SUPPORT
THE FINAL SCORE
You made it to the bottom of the page—that shows real commitment. And we match
that commitment with purpose. Our team has experienced firsthand how sports
transform lives and strengthen communities.
At Go Forth Marketing, we’re dedicated to elevating teams through strategic, efficient
support backed by real experience and genuine enthusiasm. Ready to start winning?
Let’s talk about what we can achieve together.
Sports Video
At Go Forth Marketing, we understand that every sports story deserves to be told with passion, precision, and purpose. Our portfolio showcases our ability to capture the full spectrum of athletic narratives – from the electrifying atmosphere of inaugural matches to intimate profiles of coaching talent, and from strategic partnership announcements to compelling community impact stories. We specialize in creating multilingual content that connects teams with their diverse fan bases, utilizing both documentary-style storytelling and creative promotional approaches. Whether highlighting leadership vision, game day experiences, or behind-the-scenes moments, our work helps sports organizations build their brand and deepen fan engagement. Below, explore how we bring sports stories to life through innovative video storytelling.
Assistant Coach Profile
This video was to showcase the newly hired assistant coach for CCFC. Utilizing archive footage as well as new, we were able to introduce a soccer community to one of its newest members while promoting the legitimacy of the club.
- YouTube: 126 views, 5 likes, 0 comments
- Facebook: 3.6k views, 117 reactions, 24 comments, 46 shares
- Linkedin: ? views, 19 reactions, 5 comments, 5 reposts+
- Twitter: 1011 views, 15 reactions, 1 comment, 4 reposts
- Instagram: 14.8k views, 341 reactions, 17 comments
Inaugural Game Experience
The inaugural game for CCFC featured a massive effort by the club to introduce an amazing fan experience, even at an away game. We captured the sights, sounds, and feelings of an ultimately triumphant and exciting effort and brought CCFC to the world for the first time.
- YouTube: 284 views, 9 likes, 0 comments
- Facebook: REELS – 1.5k views, 31 reactions, 2 comments, 4 shares
- Linkedin: ? views, 63 reactions, 1 comment, 5 reposts
- Twitter: 1357 views, 13 reactions, 1 comment, 5 reposts
- Instagram: 8841 views, 306 reactions, 11 comments
Meet The Ownership Group
A simple, interview based segment that both introduces the team’s leadership to their fans, and also gives some key insights into their strategy and thought process.
- YouTube: 79 views, 0 likes, 0 comments
- Facebook: X
- Linkedin: X
- Twitter: X
- Instagram: X
Inaugural Home Game Experience
The very first home game for CCFC would set the tone for what fans can expect when they buy a ticket. You’d never know it was a 4-1 loss as the video captures all the intensity, excitement, and joy that fans brought to the stadium.
- YouTube: 309 views, 3 likes, 2 comments
- Facebook: REELS – 2.2k views, 59 reactions, 2 comments, 5 shares
- Linkedin: ? views, 108 reactions, 1 comment, 13 reposts
- Twitter: 577 views, 12 reactions, 0 comments, 4 reposts
- Instagram: 7513 views, 345 reactions, 6 comments
Get to Know CCFC (Spanish)
Simple, interview based informational video about CCFC done in Spanish to reach the Spanish speaking fans in the area. This is a major demographic for the club to try to reach.
- YouTube: 83 views, 2 likes, 0 comments
- Facebook: X
- Linkedin: X
- Twitter: X
- Instagram: X
Get to Know The Club (English)
Simple, interview based informational video about CCFC to give fans a sense of what to expect ahead of the first games. Meant to be a way to keep the new club in front of fans’ while the team was being built.
- YouTube: 113 views, 2 likes, 0 comments
- Facebook: X
- Linkedin: X
- Twitter: X
- Instagram: X
Goalkeeper Coach Profile
A profile of the goalkeeper coach who did not want to be interviewed. Instead the profile is done through the testimony of the athletes he works with the most, painting a well rounded portrait of the man and his coaching style.
- YouTube: 41 views, 4 likes, 0 comments
- Facebook: 1.3k views, 32 reactions, 0 comments, 6 shares
- Linkedin: ? views, 35 reactions, 0 comments, 4 reposts
- Twitter: X
- Instagram: 4143 views, 205 reactions, 4 comments
Title Sponsor Announcement
Comedic scripted video to announce GFHS as a founding partner of CCFC. We utilized real players in funny scenarios to help connect fans to the players they root for in a different and fun way, while also promoting both businesses. The cost of this video was split between the sponsor and the Club, because the sponsor received such high branding value with the creative concept.
- Youtube: X
- Facebook: 2.7k views, 66 reactions, 7 comments, 7 shares
- Linkedin: ? views, 65 reactions, 3 comments, 4 reposts
- Twitter: 748 views, 12 reactions, 0 comments, 2 reposts
- Instagram: 6947 views, 213 reactions, 16 comments
Head Coach Announcement
Announcing the new head coach of CCFC to the fans using archive footage and the star power in the name. This video was to help get fans excited about who is leading their new team.
- YouTube: X
- Facebook: 1.1k views, 36 reactions, 1 comment, 9 shares
- Linkedin: X
- Twitter: X
- Instagram: X
The Club’s Why
How do you introduce a brand new team to the community? You showcase the major players and the motivations behind bringing a team in the first place. We highlight the team’s home as well as the importance of bringing the sport to the community on a professional level and all of the excitement that comes with it.
- YouTube: X
- Facebook: 3.1k views, 65 reactions, 6 comments, 36 shares
- Linkedin: X
- Twitter: X
- Instagram: 3959 views, 217 reactions, 4 comments
Preseason Hype!
Get ready for a hype video! Using an exciting script, recognizable locals, and beautiful cinematography, we got the community amped up to see a new professional soccer team come to their back yard.
- YouTube: X
- Facebook: 817 views, 52 reactions, 2 comments, 10 shares
- Linkedin: X
- Twitter: ? views, 16 reactions, 0 comments, 6 reposts
- Instagram: 4009 views, 200 reactions, 1 comment
Sports Foundation Announcement and Why
Video announcing the partnership between these 2 programs to the public. Showcases the efforts made by these groups to help their communities through sport. This was a great way to both show off the programs to get additional support, and also a great way to show off for potential volunteers who might want to join.
- YouTube: X
- Facebook: X
- Linkedin: X
- Twitter: X
- Instagram: X
- Vimeo: 280 views, 0 reactions, 0 comments, 0 shares
Through the Lines Documentary Trailer
This trailer for the feature length documentary Through the Lines both gets people excited to watch the movie, shows the professional quality of the NC Fusion U23 team, highlights the main jersey sponsor, as well as shows off the production value our team brings to sports content.
- YouTube: 2,445 views, 23 likes, 5 comments
- Facebook: 113 views, 7 reactions, 0 comments, 3 shares
- Linkedin: X
- Twitter: X
- Instagram: 65 views, 5 reactions, 0 comment
NC Fusion Women’s U-23 Trailer
This trailer shows the professional quality of the NC Fusion Women’s U23 team, highlights the main jersey sponsor, as well as shows off the production value our team brings to sports content.
- YouTube: 983 views, 18 likes, 0 comments
- Facebook: X
- Linkedin: X
- Twitter: X
- Instagram: X
Day in the Life of a Soccer Player
Day in the Life is one of the more popular video styles for YouTube. While shooting Through the Lines, we snuck in questions and a shoot day that would serve both the documentary and a stand alone DITL video featuring the home life, leadup, and game action for a typical game day in this player’s life. This garners deeper connection for fans with that player while also promoting the jersey sponsor.
- YouTube: 2,529 views, 56 likes, 2 comments
- Facebook: 117 views, 21 reactions, 0 comments, 0 shares
- Linkedin: ? views, 4 reactions, 0 comments, 2 reposts
- Twitter: X
- Instagram: X
B-roll of Sports Camp
GFM captured b-roll of Premier League Legends and participating youth at an XL Sports soccer camp in Florida. This footage has been used in many projects since, particularly in hyping future years’ camp enrollments.